Born in Ft. Worth, Texas, Bruner is the son of an Air force officer so he lived in several locations worldwide before settling in southern Illinois. Professor Bruner is internationally renowned for his books that provide a compilation of measurement scales used in market research.
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Subjects
Business & Economics, Business / Economics / Finance, Business/Economics, Handbooks, manuals, Marketing - Research, Marketing research, Scaling (Social sciences), Statistical methods, Business & Economics / Marketing / General, Business & Economics / Marketing / Research, Consumer Behavior - General, Consumer behavior, Market research, Marketing Research, Organizational Behavior, Organizational Behavior In Business, Organizational theory & behaviour, Research methods: general, Social sciences, Technological innovations, TextbooksID Numbers
- OLID: OL833033A
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Alternative names
- II, Gordon C. Bruner
- Dr Gordon C. Bruner II
| August 4, 2025 | Edited by raybb | merge authors |
| August 4, 2025 | Edited by raybb | Edited without comment. |
| April 22, 2024 | Edited by MARC Bot | move website to links |
| April 12, 2010 | Edited by Open Library Bot | Added photos to author pages. |
| April 1, 2008 | Created by an anonymous user | initial import |