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Lee McGuigan

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Audience Commodity in a Digital Age: Revisiting a Critical Theory of Commercial Media

by Lee McGuigan and Vincent Manzerolle First published in 2013 — 5 editions

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Selling the American People: Advertising, Optimization, and the Origins of Adtech

by Lee McGuigan First published in 2023 — 2 editions

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OLID: OL8066906A

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Created August 4, 2020
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